The RedHawks Name, Image, and Likeness

Proud Partner with SEMO Athletics

Committed to the enduring spirit of RedHawks athletics, we firmly believe that ‘once a RedHawk, always a RedHawk,’ and we pledge unwavering support to our student-athletes throughout their journey and beyond.

OUR MISSION

At the RedHawka Collective, we are committed to championing the rights, opportunities, and well-being of Southeast Missouri State University’s RedHawks athletes in the ever-evolving landscape of NIL (Name, Image, Likeness). Our mission is to empower and educate student-athletes, ensuring they make informed decisions about their NIL rights, while fostering a culture of integrity, responsibility, and community engagement.

FANS

Supporting athletes through NIL deals is crucial as it strengthens the connection between fans and athletes, extending beyond the game days. It enables fans to directly contribute to athletes’ success and financial well-being, fostering a sense of community and fairness in college athletics. It’s a way for fans to appreciate and support student-athletes’ dedication while enhancing the college sports experience for everyone involved.

Atheletes

NIL (Name, Image, Likeness) deals are highly beneficial to athletes as they offer immediate financial opportunities and the chance to develop personal brands. Athletes can monetize their talents and fan following, alleviating financial pressures. These deals also teach valuable life skills in entrepreneurship and negotiation. In summary, NIL deals empower athletes to secure financial stability and greater control over their careers, both now and in the future.

Business

NIL (Name, Image, Likeness) deals benefit businesses by offering a unique marketing opportunity. Athletes often have dedicated fan bases and strong social media presence, making them effective brand ambassadors. These partnerships help businesses connect with their target audience more effectively and gain exposure. Supporting student-athletes also enhances community engagement and brand credibility. In summary, NIL deals offer businesses a valuable way to boost their visibility and reputation while empowering student-athletes financially.